Romancing the Fetus

Okay this ad just flat out creeped me out the very first time I saw it in Cosmo.  Dakota Fanning is reclining on a bed with a large perfume bottle resting on her crotch.  

So in this photo ad, which is not even artistic or beautiful in any way other than Fanning herself, they want you to buy crotch water from a 17 year old girl?

Then I read that Jacobs actually intended for this to be Lolita-like.

What?

Anyway, the question:  What is the target audience of this ad?  Young girls who WANT to be the arm candy of an 80 year old man or 80 year old men who want to buy their under aged girls some arm candy?  

The word grooming comes to mind but it has nothing to do with products.

See ad and Harpers Bazaar article about the fragrance.